LUIS POMBO / ART DIRECTOR

THE SPOKESNOSTRILS

Downy Unstopables

— AGENCY

Saatchi & Saatchi


— ROLE

Art Direction


— YEAR

2023

Downy Unstopables gives your clothes a crazy long lasting freshness. And who’s better positioned to get this across on TikTok than a pair of googly-eyed experts who got over 150M+ organic views on TikTok and multiplied @downy's following tenfold?

Sr CW: Nick Romano

CD’s: Brian Pinkley, Talon Gustafson

ECD: Jason Stefanik